Each time the Guggenheim mounts an exhibition it embarks on an elaborate design process to plan the gallery ambiance. Wall color is often used to convey a particular time, place, or culture, and must highlight the works of art without competing with them. The choice of wall color can influence how a museum visitor experiences the artworks, so this process is crucial to the presentation. Guggenheim Gallery Colors includes the original colors chosen for the museum by Frank Lloyd Wright, as well as colors preferred by generations of curators and living artists.

These fifty hues were culled from the exhibition design archives of the Guggenheim and are intended to guide homeowners and designers in the presentation of art. To choose the color that is right for you, order a few sample pots and test the colors in your living space.